At the start of my project in class we did research on a variety of genres
Song, Artist | Genre/ Genre Conventions of music videos | What issue/social group was being represented? How was it being represented? | What did you like/dislike about the music video? |
Dunia tipu tipu by Yura Yunita 2021 | Indonesian Pop - Possible actors are Indonesian -Indonesian language -Indonesian Instruments -Indonesian flag | Relationships , love, family.
Comfortable setting
Light colors
Pillows
Lady singing while smiling, long shot
Children
Representing old people
Representing teens
Indonesians
Muslims, Indonesian language | The concept of the video |
t was by Harry Styles 2022 | Pop English
Colors
Happy | Love relationships ( hardship)
Shown by the long shot from above of the guy trying to chase the girl but the platform keeps on rotating making it hard for the guy to chase the girl.
Seperation | I understand the concept but I feel like they did too much.
Looks too colorful for a sad type realtionship |
Jamie T- zombie 2014 | Indie Low budget
Mostly focused on Bands | Zombies
The makeup used
Human body parts
Expressions
People in the bar
The drinks used | I liked the concept, I found it funny as they started looking like normal humans but then they slowly turn into zombies.
Same camera angles made it boring |
Blinding Lights by The Weekend 2020 | RnB Romance | Relationship of woman Long shot of him being attracted by a woman
Violence’ Fast camera cuts
Blood
Injuries
Masculinity Color red
Fast car
Very active
Many actions | I liked the driving scenes, it really shows the masculinity in him especially when he smokes as well. |
Now and then by The Beatles 2023 | Rock -Guitar -Drums - Leather jackets - Black -Loud | Friendships Clips shown are most of them together enjoying their time
Losing people Memory flashbacks using videos | I liked the way the use AI to recreate the missing people, eventhough its fake it creates a deeper meaning that they have always been together. It makes it more emotional and adds more sympathy to the scenes |
This was a task that my teacher gave to us to give an introduction about music genres. We listed out the conventions and things we like/dont like about the video. This research has helped us choose which genre we were going to pick. Eventhough in my opinion its not as influencial as the genre research, this took a couple of days to figure out but in the end we chose Indie as our genre. In my opinon this research was helpful for our team as it gives a brief introduction to each genre which allows to brainstorm a few ideas before choosing a definite decision.
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